A website and home page could be the first contact a customer will have with your business. It's important that it makes an impression and stands out.
Here are a few steps to consider:
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Obtain a good domain name that is easy to spell, short, and memorable. The URL name can include a location. Avoid hyphens and numbers
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Purchase a secure scalable hosting site with good tech support
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Your home page should have a clear description of your business. Add navigation tabs to include:
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About us
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Contact us
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News
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Products/services
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Privacy policy
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Use a content management system to create and manage digital content
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Choose an eCommerce platform if you are planning to sell goods and services online
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Make sure your website is engaging and interesting using fonts, colour, and images. Images should be compressed so they can easily be downloaded by the user
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Optimise your website using search engine optimisation good practice
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Update content on a regular basis with good news stories, quality content and fresh images. Use a webmaster analytic tool to track searches and performance